Over the past few months, your business has likely relied on cloud-based systems more than usual. With so many working from home due to the global COVID-19 coronavirus pandemic, businesses were forced to shift to online processes. For many, that meant relying on their...
Sarah Deak
The Top 5 Elements to Evaluate Your Sales Execution Plans
The global coronavirus COVID-19 pandemic has forced everyone to reassess operations. As many businesses are in a forced slowdown, now is the time to reassess your sales execution plans to prepare for getting back to business with strategy and purpose. No matter...
Bringing Leads Home: Why Content and Cadence are Key to Business Development Strategy
As the world course corrects to recover from the restrictions and economic strain the coronavirus pandemic has caused, we offer insight into how your business can employ safe and effective tactics to continue to grow your pipeline. Business development strategy relies...
Should You Outsource Business Development? Ask These Questions to Find Out
The recent coronavirus pandemic has caused a major shift in the way businesses operate throughout the world. While many adjust to this change, we offer this post to help your business decide if outsourcing is the answer to meeting your immediate and long-term needs....
Business in the Time of Coronavirus Sales Outsourcing to Curb Suffering Pipelines
It’s official – the coronavirus, also known at COVID-19, has made its impact on the U.S., including disrupting the way many of us do business. Schools are closed, events canceled, and the government is asking everyone who can to work from home. Suffice to say the...
Marketing Automation and CRM: The Two Prongs of Your Sales Pipeline Strategy
As a development manager, your sales pipeline strategy is always on your mind. You want it to grow and move, yet are constantly assessing how. Marketing Automation: Gain, Nurture, and Qualify Marketing automation software is designed to streamline and automate...
Trade Show Marketing: What to Do Before, During, and After
In the past year, almost 40% of companies increased their trade show budget. That’s resources devoted to trade show marketing, prospect outreach, and follow-up. The reason so many are upping their trade show investments is based on a simple fact: higher and more...
Top Salesforce Support Needs: Actuate Your Development Data
Bad data leads to bad development decisions. We all know this to be true. Stats like 40% of businesses failing due to inaccurate data, and almost 30% of sales rep time wasted on bad data signal the dangers of bad data loud and clear. While poor data points are a bad...
Sales Data and Development Outreach: Why You Need a Reset
Sales data is the necessary fuel for development outreach. If you’re starting with inconsistent, out of date, or just plain wrong data, you can bet you won’t be making any progress. Whether you’re converting leads or cultivating your customer base, data is the driving...
Sales as a Service 2020: Five Trends to Stay Ahead of in the New Year
A new year signals two things: looking back at what you’ve done and looking forward to where you’ll go. In development, where you go is shaped by your competitors and your customers, tracking the trends in the industry to see what to expect next. 2020 will undoubtedly...