Category Archives: Sales as a Service

NuGrowth SaaS Go-To-Market Strategy

4 Tips to Build an Effective Go-To-Market Strategy

By | Marketing Strategy, SaaS Marketing, Sales as a Service, Sales Strategy | No Comments

Attracting and retaining customers is at the heart of every business’ go-to-market strategy. But what exactly does that mean? A go-to-market strategy (GTM strategy) is an action plan that specifies how a business will target potential customers. At NuGrowth Sales as a Service, we’ve refined our go-to-market strategy down to four crucial steps to ensure success.

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NuGrowth Sales as a Service Takes Advantage of Lightning

NuGrowth Sales as a Service Makes the Switch to the Lightning Experience

By | CRM Management, Sales as a Service, Salesforce | No Comments

Salesforce, a global CRM leader when it comes to cloud-based software, empowers companies and meets their demand for an integrated and user-friendly customer relationship management (CRM) product. The American software company headquartered in San Francisco, California supports various business functions comprising of sales and marketing including our Sales as a Service team. Recently, our SaaS team transitioned from Classic to Lighting, the next generation of Salesforce.

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How Good Database Makes Sales Team more Efficient

How a Good Database Makes Your Sales Team More Efficient

By | CRM Management, Database Health, Sales as a Service, Sales Tips | No Comments

As the end of the year approaches, you might be wondering about the overall quality of your database. Companies today are looking to sales enablement technologies, analytics, CRM systems and learning technologies to make their sales teams more effective and more efficient. Businesses are considering cutting-edge tools that will make their team better. Something they often don’t spend enough time on that can make the most significant impact on a sales team’s efficiency is data.
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Why top Businesses are Outsourcing to Sales as a Service

By | Sales as a Service, Sales Strategy | No Comments

The re-emergence of Inside Sales

If you’re in the business development world then inside sales is nothing new, however its recent growth might be. We discovered that inside sales reps are costing businesses less money while also increasing revenue, customers contacted, response times and efficiency. On average, an outside sales call costs $308, an inside sales call costs $50.
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Getting Started with Sales as a Service

By | Sales as a Service | No Comments

When you choose to work with team SaaS (Sales as a Service) at NuGrowth, you don’t just get an outsourced sales company with a great reputation, you get

  • a trusted partner vested in your long-term success
  • all the benefits of proven sales processes forged from years of experience and hard work.

Once people sign on, one of the first things they ask is, “How do we get started?”

First, by focusing on the word “we.”

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Sales and Marketing: A Force to be Reckoned With

By | Marketing Plans, Marketing Strategy, Sales as a Service, Sales Strategy, Sales Tips | No Comments

*Full disclaimer: this post is shoe-horned with Star Wars allusions, puns, and enthusiasm. Reader be warned.

In a galaxy far, far away, Han Solo and Chewbacca, co-workers and best friends, worked together to save Princess Leia and destroy the Death Star.

It could be argued that these successes would not have been possible if they worked separately. That their individual abilities could not compare to their strength as a team.

In this way, sales and marketing teams are better together than they are apart. Unfortunately, much like the dynamic duo of Han and Chewbacca, we only see truly aligned sales and marketing teams once every other galaxy or so.

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Common Attributes of Underperforming Sales Teams … and How to Address Them

By | Sales as a Service, Sales Coaching, Sales Strategy, Sales Tips | No Comments

salesstats_download_btn1 (1)Surveys show that most sales leaders feel their team is underperforming. This is due to a number of factors including lack of coaching, outdated sales models, and poor lead management systems and processes.

At NuGrowth, these issues come up repeatedly in conversation with organizations that come to us to help move the needle forward. What’s interesting is that, in our experience, problems typically stem from a lack of bandwidth, “equipment,” and specialized expertise – not lack of ability.
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