Research shows close to 70% of the buyer’s journey is complete before prospects reach out to your business. That means you need to communicate your message before you speak or write a word – a message you communicate through your sales content. Sales content is a...
Sarah Deak
4 Sales Cycle Obstacles and How an Outsourced Sales Partner Can Help
With decades of combined sales experience, our team at NuGrowth has seen it all. In those years, we’ve gained wisdom (and data!) to recognize the most common issues development teams face in their quest for sales success. And, we know how an outsourced sales partner...
5 Steps to Get Your Data Right: New Business Development in the New Year
As we near the end of the year, it’s time to make resolutions to do better next year. One way your business can improve is through a fresh, new business development plan, starting with how you gather, store, and use data. According to a Salesforce Research Team “State...
Inside Sales Solutions: The Five Part Outreach Approach
When it comes to inside sales, veterans and newcomers alike struggle with the same thing: prospect outreach. Outreach is the critical connection between a lead in a pipeline and a new customer. We’ve got the insides sales solution to help you make that connection: an...
Top 4 Gaps in Your Business Development Strategy and How to Fill Them
According to HubSpot, 75% of companies say “closing more deals” remains their top priority. That’s not surprising considering growth relies on an increase in sales over time. However, sales can be a tricky game. You need an air-tight business development strategy to...
On-Board Better: 4 Keys to Finding the Best Sales as a Service Partner
According to a recent survey, sales as a service (SaaS) providers are growing fast (32% per year) and showing no signs of stopping. While that growth is encouraging, not all SaaS providers are created equal. Some providers merely want to turn a profit. Yet, others...
Making Marketing Automation Work for Your Outsourced Sales Campaign
An Infusionsoft Small Business Marketing Trends Report recently showed that 43% of businesses with in-house marketing say their efforts are ineffective. What’s holding them back from transforming their outreach efforts into sales? In many cases, it’s a lack of...
When Did Sales Become Scary? Signs You Need Inside Sales Services to Bring You Back from the Dead
According to a survey conducted by sales strategist Marc Wayshak, 61% of salespeople say selling is more challenging now that it was five years ago. And with good reason – the sales game has rapidly evolved amid the tech revolution. Those who stood still during this...
Content and the Sales Journey: The Essential Outsourced Sales Campaign Pieces
Cadence and content are vital elements for an effective sales campaign. These two elements are also challenging for many internal teams to perfect, which is why savvy managers turn to an outsourced sales campaign to help. When we work with businesses to improve their...
Demystifying Trade Show Outreach – Nine Tips to Optimize the Trade Show
Trade show outreach matters. In our super-connected, digital age, in-person trade show events may seem old-fashioned and passé. Yet, they remain an effective business strategy, with 81% of B2B companies leveraging them to gain and convert leads. Meetings generated...