Category Archives: Sales Strategy

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How to Get ROI during an Event or Tradeshow

By | Email Marketing, SaaS Marketing, Sales Strategy | No Comments

Tradeshows are excellent opportunities to meet new customers, start conversations, and build your company’s brand. So, how do you prepare? We break down a vital outreach strategy you should implement before the trade show begins for maximum success. Waiting until the event is often too late and collecting business cards is not an efficient way to get business from tradeshows.

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NuGrowth Sales as a Service proven Outreach Cadence for successful Business Development

By | Email Marketing, Lead Management, Sales Strategy, Sales Tips, Territory Management | No Comments

Selecting the right cadence is essential for successful business development. Too many attempts in a short period can butcher your brand and come off as  pestering. Not enough attempts, then you can miss opportunities due to not having the professional persistence to earn the conversation. On average, it can take over nine calls before making contact so having a call cadence that increases responses is essential to limiting the chase. At NuGrowth Sales as a Service, we have one proven call cadence to increase contact rates, meeting activity, and inbound email responses that decreases the time it takes from call to opportunity.
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Why top Businesses are Outsourcing to Sales as a Service

By | Sales as a Service, Sales Strategy | No Comments

The re-emergence of Inside Sales

If you’re in the business development world then inside sales is nothing new, however its recent growth might be. We discovered that inside sales reps are costing businesses less money while also increasing revenue, customers contacted, response times and efficiency. On average, an outside sales call costs $308, an inside sales call costs $50.
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The Top 3 Signs Your Sales Process is Broken

By | Sales Strategy, Sales Tips | No Comments

We often know when we are getting sick. It can start with early symptoms, like a headache or fatigue, and if we don’t take the time to rest, we’ll certainly catch a cold.

But when it comes to your sales process –are you aware of when it’s on the verge of a break down? Do you know what to look for?  Successful sales teams must be able to recognize the symptoms of an unstable situation.

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Connect Through Discovery

By | Sales Strategy, Sales Tips | No Comments

The best sales teams have learned that to make it in this buying environment, discovery is critical. Often, companies have a sales pitch or product demo lined up for the first meeting with their potential buyer. This is a massive (and common) mistake.

The first thing your buyer needs to know about your company is that you can be trusted. Beyond that, once you have established a relationship with the buyer you have the chance to guide him through the sales cycle.

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An Insider’s Guide to Sales Funnel Management

By | Sales Strategy, Sales Tips | No Comments

Unlike a real funnel, sales funnel management takes more than gravity to move leads. Defined stages and effective processes are required to push deals through. As a sales insider, I’ve encountered sales processes that work – and those that don’t. In this article, I’ll share my experience, offering tips on how to make your sales funnel management predictable and manageable.
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Your Go-To Sales Plan: Why Targeted Account Selling Should Be Top of Your List

By | Sales Strategy, Sales Tips | No Comments

What’s your business development go-to method? Individual targeting? Cast a wide net and hope for a catch? A blending of the two?

Good sales starts with methods that work. In today’s businesses, 3-5 individuals are involved in most decision-making processes. You can throw out individual targeting as a tactic. Also, it takes 10-15 impressions just to make contact, meaning you need to circle back to the same contacts multiple times to get results. Say good-bye to one-off net casting.
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