Sales as a Service

It’s Time to Hire Performance-Based Outsourced Sales Reps

It’s Time to Hire Performance-Based Outsourced Sales Reps

by | Mar 1, 2022 | ,

The role of a sales rep has shifted over the past 5-10 years and continues to change today. What once centered around phone calls and handshakes has changed with growing demands and increased complexity in the sales process.

In the last year alone, almost 60% of companies surveyed reported higher sales rep turnover than before. With this high turnover and a growing need for better quality candidates, savvy sales managers are looking at other ways to grow their pipeline.

Many are looking into targeted, performance-based outsourced sales reps as a viable option.

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Sales Enablement vs Sales as a Service: What’s the Difference?

Sales Enablement vs Sales as a Service: What’s the Difference?

by | Nov 24, 2021 | ,

As a sales as a service (SaaS) provider, we often get the question, “Sales enablement vs sales as a service – what’s the difference?” While both have “sales” in the name, the distinction between sales enablement and sales as a service is subtle but important.

While any organization needs sales enablement to increase profits and grow their bottom line, sales as a service brings the people and skills to make sales enablement happen.

Sales Enablement

Sales enablement is precisely what it sounds like: it means to make sales happen. It requires strategy, technology, training, and data analytics, among other elements working together to engage prospects and turn them into customers. Some of the main aspects of sales enablement include:

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How to Grow Business with Sales as a Service: Engineering Consulting Firm EWI

How to Grow Business with Sales as a Service: Engineering Consulting Firm EWI

by | Sep 29, 2021 | , ,

As a sales as a service provider, we often encounter two questions about sales as a service. Those questions are: 1) how does sales as a service work and 2) how to grow business with sales as a service.

One answers the other. With an understanding of what sales as a service is, one can see how to grow business with this powerful offering.

How Does Sales as a Service Work?
Sales as a service (SaaS) is a collection of services an organization provides to grow development in another organization. At NuGrowth, those services include sales team training, CRM management, market research, and marketing campaigns, among other sales enablement services.

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New Business Development and the American Rescue Plan: Leveraging Funding to Bring Growth to Your Community

New Business Development and the American Rescue Plan: Leveraging Funding to Bring Growth to Your Community

by | Jun 30, 2021 | , ,

The American Rescue Plan went into effect in March 2021, providing another round of funding for individuals, businesses, and municipalities to curb the economic impact of the COVID-19 pandemic. It provided nearly $350 billion in aid to states and cities, including funding for economic development organizations.

Designated to “respond to the COVID-19 emergency and address its economic effects,” the funding released to organizations should be used to bring new business development and ease the economic impact on municipalities like yours. And it should be put to use now.

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Top 6 Business Development Adjustments to Get Back on Track

Top 6 Business Development Adjustments to Get Back on Track

by | Jun 15, 2021 | , ,

As of June 1st, COVID-19 restrictions in every state have been dramatically updated. More and more businesses are transitioning back to in-person work, and the state of the economy is beginning to change.

Amidst these changes, your business development team needs to take a step back before stepping back up. More than half of workers surveyed by Zoominfo said they’ll be back in the office by June, and a lot has changed since everyone was in the office. You need to make adjustments to the “new normal.”

With so much changing – and at a rate faster than initially anticipated – it’s time to get some outside help to focus on your critical development needs.

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Buy vs. Build: Which New Business Development Strategy Should You Choose?

Buy vs. Build: Which New Business Development Strategy Should You Choose?

by | Apr 28, 2021 | ,

Whether you’ve been in business for a year or a decade, you know industry is fluid. Markets change, tech advances, and customer preferences morph. What worked for years may one day fall short – and you may find you need a new business development strategy.
To stay nimble, think ahead on how you can equip your business to adapt to these changes. When evaluating your need for transformation, you can go in one of two directions: build internally or look outward and partner with a firm that can bring in fresh ideas to energize your business.
Whether you decide to build internally or buy an outsourced solution, there are a few areas to consider before making your choice.

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Building Business Development, the Right Way: Part II

Building Business Development, the Right Way: Part II

by | Apr 14, 2021 | , , ,

In part one of this two-part post on building business development, Director of Business Development Jeff Tillar looked at how to secure a solid development foundation. Quality data and effective tools, along with market intelligence, are the base of a thriving business. But you need to use that data and those tools in the right way to achieve your development goals.
Step 3: Optimize Messaging and KPIs
After you gather the market intelligence you need to understand your target industry, take what you learned and develop multiple outreach campaigns. Each of these campaigns should target a different opportunity segment. Execute these campaigns to validate what you learned from your market research, getting real results to your hypothesis on prospect pain points and preferences.

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