All posts by NuGrowth
Anyone in the industry will tell you insurance is about relationships. Insurance agents and their clients need to build trust, and that means devoting time and energy to excellent service and fostering connections. Read More
Businesses across the country are embarking on the re-opening process after the COVID-19 novel coronavirus pandemic shut-down. Whether that means welcoming in customers or bringing employees back to the office, each organization has its unique challenges to consider. Yet, all will contend with two major areas: health and safety, and the economics of business development planning. While there are guidelines from local governments and the CDC on addressing health and safety issues, many owners, managers, and executives are grappling with how to address business development planning in this uncertain time. Read More
Business development Tactic Groups have been a staple for us at NuGrowth since the beginning. The simplicity and effectiveness of Tactic Groups make them an appealing and relatively easy to implement strategy, once you have the basics under your belt.
Salesforce remains one of the most popular CRMs and a highly effective sales, marketing, and customer service tool. But, if you’re having Salesforce issues, you’re not the only one: reports show CRM failure rates as high as 70%.
Our NuGrowth Solutions team has much to be proud of this year, from the many sales team members we’ve coached to the dozens of businesses we’ve helped get their development strategies on track. One of the things we’re most proud of is the ways we’ve helped our team grow by coming together to give back to our community.
From the Sales Experts at NuGrowth Solutions
The new year is here, bringing with it resolutions to make this year the best one yet. Your business can harness this feeling of a fresh start, revamping your business development strategy for a strong start to the new year. To get off on the right foot, here are some of our best posts from last year to help you tackle your most-in-need business development area.
The holidays are here, and for businesses, the end of the year means more than trimming the tree and doing your holiday shopping. It’s also the time for business development end of year tasks, getting your organization in order before the clock strikes midnight on December 31st.
In all my years working in sales as a service, I frequently encounter the same development outreach issues among clients. One of the most common is an inefficient outreach strategy. Whether it’s contacting too often or too little or issues with messaging or data, many development managers find they’re getting stuck on their initial outreach tactics.
If you’re struggling with your outreach cadence, these top tips can help.
Salesforce has long been regarded as the king of CRM. Yet, too often, sales reps leverage Salesforce for pipeline and customer outreach only. With disciplined processes in place, Salesforce can be powerful in prospecting and business development.
Enter the NuGrowth Accelerator: a plug and play tool designed specifically for business development teams. This innovative tool allows teams to segment prospect data into multiple Go-To-Market strategies with optimized workflows guaranteed to increase contact rates. It also allows inside sales teams to set more meetings and add opportunities to the pipeline faster than traditional outreach methods. We’ve put our years of experience leveraging data for optimized outreach into this one tool.
With NuGrowth Accelerator, business development teams can understand which campaign and what message resonate with which each buyer profile, increasing their success rate once they pick up the phone. Managers can see what campaigns are working and which aren’t, directing activities to the most successful campaigns. This critical strategic action targets the highest KPIs and pipeline conversions to continuously surpass pipeline quotas.
What Can NuGrowth Accelerator Do for Your Business Development Team?
NuGrowth Accelerator comes with a host of features to provide your business with data-driven results to maximize workflows and increase pipeline. With NuGrowth Accelerator your business gains:
- Strategic Go-To-Market Campaigns: Segment your prospect lists into four main categories: Net New, Event Based, Re-Engage, and Current Relationships. Equip your team with fourteen Go-To-Market campaigns, each proven more effective than calling a list from A-Z.
- Targeted Buyer Persona Profiling: Coach your team on what to say and to whom. Accelerator’s persona profiling taps into pain points, discovery questions, and value propositions by role so you can set more meetings.
- Built-in outreach cadence: Accelerator comes equipped with a proven outreach cadence with unique messaging at each attempt to increase contact rates and callbacks.
- Streamlined workflow outputs: Allows your team to easily enter data for call results that lead to meaningful reporting.
- List Progressions: Understand what lists are being worked and how, and when it’s time to add new data.
- Insightful KPI reporting: The faster you can interpret your progress, the faster you can implement change. Accelerator’s flow chart reporting targets the data to show what’s working and what’s not, providing your team with immediate feedback for instant improvement.
All Integrated in Your Existing Salesforce System
Salesforce is already working for you, but NuGrowth Accelerator brings specialization to the front end of the sales journey. We’ve taken our years of experience, resulting in $400 million of pipeline revenue for our customers, and put it into one tool.
Access this plug-and-go pipeline acceleration tool today. Find out more here.