Success is sustained growth. But how can you tell whether you’re growing, or not? While revenue tells part of the story, KPIs tell the rest. Key Performance Indicators tell you where you are and help set a map for where you need to go. But to increase KPIs, you need...
Asking questions and gathering information is central to responsible, productive decision-making. Whether it’s deciding to take a job offer or looking into buying a new car, we ask questions and gather data to make the best choice. Shouldn’t we put the same...
I am lucky to work closely with our clients to align their goals with our custom sales as a service solutions. However, a recurring roadblock we hit in these discussions is effective business development CRM usage. Many tell me they tried a CRM, but the results...
Sales data is the necessary fuel for development outreach. If you’re starting with inconsistent, out of date, or just plain wrong data, you can bet you won’t be making any progress. Whether you’re converting leads or cultivating your customer base, data is the driving...
Sarah Deak is a veteran copywriter and content strategist with NuGrowth Solutions. She likes to look for the unexpected angle and uses her background in education, business development, and marketing to create interesting and informative pieces to equip readers with actionable data